Barriers have been installed in Sumner to stop Pokemon Go players driving up onto the footpath to play the popular game.
Since July, residents had been complaining of people driving their vehicles up onto the pavement next to Beach Bar on the Esplanade and illegally parking to catch Pokemon.
Residents said it was endangering the pedestrians there.
Because the problem had escalated, the city council installed permanent steel barriers last week.
City councillor Paul Lonsdale said people would drive onto the pavement so they could play the game while they sat in the car.