Baby boomers are worse than teens when it comes to drinking - and it's part of an alarming trend putting a strain on our health system.
Authors of an article published in the New Zealand Medical Journal today say for a long time now youth have been the focus of reducing alcohol consumption.
However, the rate in which "older adults" are drinking at "hazardous levels" is increasing significantly and New Zealand's health system is not equipped to cope, they say.
Massey University public health senior lecturer Dr Andy Towers, the lead author of the editorial, said New Zealand's projected increase in alcohol use over the coming decade was likely to be driven by those aged 50 and over.
"Alcohol is still the drug of choice for an ageing 'Baby Boomer' cohort," he said.