Apple is testing the motoring realm with changes to its mobile device operating system.
At the Apple World Wide Developers' conference in San Francisco, the Californian tech giant announced several upcoming iOS features that will morph the iPhone, iPad and iPod touch even more into the automotive experience.
First, Apple is moving away from Google Maps and has been developing its own worldwide mapping tech for iOS 6, the next iDevice operating system. Its own tech, Maps, has been built specifically for iDevices from the ground up. It features an integrated traffic service which will work throughout the world - New Zealand even popped up as a map in the keynote - plus turn-by-turn navigation, voiced Siri integration (Siri is Apple's digital "personal assistant" that responds to normally phrased questions) and an enhanced 3D view called Flyover.
Maps even works on the lock screen so if you're cruising along with your iDevice on the charger, it may go to sleep but won't stop showing relevant info. One of the map views is Traffic, specially designed to be very readable while indicating conditions.
Apple will be using real-time traffic data to build a traffic service that will provide incident reports to users on the go.