The only thing better than a good mullet is a solid wordplay, and supermarket chain Pak'nSave struck gold with both on Facebook.
A post by the Taupō Pak'nSave has gone viral, featuring a staff member with a mullet, posing by a whole heap of mullet fish for sale.
"Taupō's finest mullet bringing you Taupō's freshest mullet," the Pak'nSave social media team posted as a caption.
The post has received thousands of reactions and hundreds of comments and shares, from people very pleased about the hairstyle and the wordplay.