A dramatic picture of a mangled car accompanies a plea from the Waikato Police team, bidding people to stop others from driving drunk.
The shot was taken following a crash last Friday night near Ohaupo, in the Waikato.
The collision happened just before midnight, on State Highway 3 near the airport turn off.
The driver was intoxicated.
A post on the Waikato Police Facebook page raises the point that "almost every drunk driver was drinking with someone who had an opportunity to stop them".