Forty artists and community members came together to paint a vibrant mural with its message of inclusiveness on the wall of Te Manawa on Church St.
The mural was unveiled last week and will stay up until the next mural is planned for the wall, which is dedicated to works of emerging street artists.
The slogan, "we are all artists", is illuminated on the wall with more words, designs and illustrations which symbolise connections, collaboration and creativity.
Te Manawa NOA Open Art Studio and the Palmerston North City Council (PNCC) teamed up for 'we are all artists', a spin-off from NOA's PasteUp! project last year, which had artists painting the same slogan through their own art and pasting it to UCOL's wall.
The Church St mural is a bigger and bolder statement which NOA Open Art Studio facilitator Mirjam De Oude says is to inspire people to start making art.
"We believe that there's an artist in everyone. People can express it any way they want to.
"Aside from visual arts, it's also about the art of living: making connections and having conversations."
Local artist Kelly Jarvis facilitated a workshop with those involved in the mural to help conceptualise the design.
Beyond the group's kaupapa, the design also reflects unity and solidarity.
'We're brothers and sisters' and 'connected' are also painted on the wall.
PNCC arts coordinator Gillian Tasker says the mural is a welcome addition to the city's street art collection.
"We're delighted to see people of all ages and abilities co-creating to make this mural happen."
NOA Open Art Studio runs drop-in sessions in the Te Manawa foyer every Wednesday and Thursday and is open for anyone interested in arts. It attracts a diverse group of people, from local artists and students to people with disabilities and senior citizens.