When the news broke that Luke Perry, the heartthrob star of 90s show Beverly Hills, 90210, had died of a stroke, it briefly felt like another terribly sad but all too common celebrity death announcement.
But then you do a double take: Perry was just 52. He wasn't overweight, and he'd never been a known heavy drinker or drug taker. Then Game of Thrones star Emilia Clarke, 32, revealed last month she had a life-threatening stroke when she was 24.
There is evidence to suggest strokes are increasing among younger people. According to a recent US study published in the health journal JAMA Neurology, the rate of people under the age of 45 hospitalised due to strokes is rising. At the same time, stroke hospitalisation is declining among the older age groups.
Public Health England recently found that between 2007 and 2016, the average age for a man to have his first stroke has dropped from 71 to 68, and for women it fell from 75 to 73. Over the same period, the number of first-time strokes suffered by 40 to 69-year-olds rose from 33 per cent to 38 per cent.
In New Zealand, about a quarter of all strokes occur in people under the age of 65. About 40 children have a stroke every year. While many cases of stroke are hereditary or caused by pre-existing health conditions studies show that our modern lifestyles are playing a part.