Despite being overrun by celebrities, influencers and tourists, nothing was going to stop this "massive" octopus from spending some time on the sands of Wategos Beach in Byron Bay.
Sydney resident Jarrah Brailey filmed the eight-legged creature making its way across the sand towards some nearby rocks.
The octopus, which had tentacles about 30cm long, appeared to change its colour with each movement.
Speaking to 9 news, Brailey said the moment was "crazy".