Tip Top has discontinued two of its most popular flavours, the 2-litre tubs of Cookies and Cream and Goody Goody Gumdrops, causing outrage among Kiwis online.
An employee for supermarket operator Foodstuffs, which owns Pak’nSave, New World and Four Square, confirmed to the Herald that the tub range of ice cream had been discontinued by the supplier.
The reason for withdrawing the products has been blamed on “significant cost pressures” on milk and cream, head of Tip Top Ben Schurr told 1News in a statement.
People have taken to social media to voice their displeasure at the decision, some calling for other flavours to be dropped instead.