It's hairier than planking, warmer than Frozen Chook, and arguably one of the most inappropriate photo-taking trends to surface on social media.
Nutscaping is the 'art' of taking scenic photos with partial male genitalia hovering in the frame; a lone testicle, to be exact.
And it appears it was started in New Zealand back in 2007 with a website described as a place for "selfies for real men" that shares images of, well, 'nuts' in landscapes.
It's resurfacing is thanks in part to recent attention from international media.
Mashable reported that Nutscapes' founder, Clancy Philbrick said the project has "great artistic depth because it touches upon both a low-brow vulgarity and a high-brow concept".