The Great Easter Bunny Hunt is an annual event for Central Otago, organised by the Alexandra Lions Club. Now in its 24th year, the Easter cull was hatched as a way to help out farmers in the region suffering the dire effects of rabbit damage to farmland.
Paddocks can be rendered useless by burrowing and they also compete with livestock for pasture. As well as their economic impact, rabbits are an ecological pest, consuming native plants and providing a year round food source for predators threatening our native animals.
An unmistakable air of fun surrounds the Easter Bunny Hunt, with families and teams decked out in their finest camo gear ready to take on the bunnies. There's the odd individual festooned with ammo, looking like they've just walked of the set of Rambo, making you wonder exactly who the biggest bunny of the event is.
There were 27 teams from around the country taking part in this year's Bunny Hunt, including the "Blasted Bunnies" and the "Southern Hopper Stoppers".