You know the drill: the alarm pounds like a jackhammer, you've had a heavy night on the tiles and you roll into work feeling - and possibly looking - like a zombie.
New research now suggests not getting enough kip at night, whether booze-related or not, costs Australia billions - and potentially robs you of that promotion.
The research, commissioned by the Sleep Health Foundation and carried out by Deloitte Access Economics, says sleep disorders such as sleep apnoea, and basic lack of sleep, cost the economy AU$5.1 billion a year.
Even worse, the cost associated with loss of quality of life from not catching enough zeds is $31.4 billion, the research says.
"Picture yourself after a big night, you get to work and you're kind of functioning but you don't have your usual sharp edge ... we've all been there," Professor David Hillman, chairman of the Sleep Health Foundation said.