New dads employed by Virgin will be able to take up to a year's paternity leave on full pay, the company's founder Sir Richard Branson has announced.
The offer extends to employees of both sexes, and goes far beyond the new laws on shared parental leave that came into effect in April. Under the new laws, mothers and fathers may divide up to 50 weeks parental leave between them, as they see fit.
At Virgin, men who have been with the company for at least four years will be entitled to a year's paternity leave on full pay. Those who have been with Virgin for two years or less will receive 25 per cent of their salary.
In a statement, Sir Richard said, "If you take care of your employees they will take care of your business. As a father and now a granddad to three wonderful grandchildren, I know how magical the first year of a child's life is but also how much hard work it takes."