There are two schools of thought when it comes to raising children. Option 1 has you giving them chapter and verse about your own misspent youth in the belief that they will learn from your mistakes and respect your honesty while quietly admiring your rebellious streak.
Then there's Option 2, in which you totally gloss over every single juvenile misdemeanour and shenanigan and cheerfully let your kids believe that they're quite right: you really are as dull as dishwater.
Option 2 is clearly what David Cameron is banking on. In recent, pre-election interviews, he has revealed that his children take the mickey out of him daily: "To them I'm just a normal dad, who they think is a bit square and sometimes embarrassing," he said. "They rib me about, you know, anything from my CD collection to what I watch on TV."
He admitted to being immersed in a battle with his eldest, Nancy, who is 11 and wants her ears pierced, but Dad says she must wait. This confession naturally brought up the small matter of the dolphin tattoo that Samantha Cameron has etched on her ankle. The Prime Minister said he loves his wife's tattoo, but should Nancy want to follow suit he wouldn't be very impressed.
That's the problem with tattoos - they're a permanent record of a time, pre-parenthood, when you had a life in which you could afford to be less than sensible. Frankly, I think Sam should have airbrushed hers out of existence: not to protect the sensibilities of the voters of Middle England, but so that her children didn't see it.