A cinema has opened in Switzerland that offers customers the option of watching their movie in a double bed instead of a traditional seat.
The "VIP bedroom" option at Cinema Pathe in Spreitenbach near the Swiss-German border is an effort from cinema bosses to try and lure movie viewers back from home-streaming services such as Netflix.
The operators have dismissed concerns over hygiene and inappropriate behaviour, telling local news website 20 Minuten that sheets will be changed between every film: "Hygiene is very important to us," he said.
A spot in one of the beds, which feature electronically adjustable headrests, will set you back 49 francs ($73) and includes free food and drink.
![The children's area offers beanbags and a slide. Photo / 20 Minuten](https://www.nzherald.co.nz/resizer/v2/OPVOVXGZBAXILGJRQN22EYQ5QI.jpg?auth=64f73184efcd1fe8dabc6e9b32da7e32c822e13a839b6ebc59f8c58f582f7465&width=16&height=10&quality=70&smart=true)