Although many people turn their nose up at the thought of a lab-grown burger, the obvious advantage of synthesised meat is that it removes the issues around animal cruelty.
Only a single cow is needed for the cell donation process which involves a tiny biopsy cell-harvesting procedure. The cow is then free to continue with its life. The sustainability argument of cultured meat is also hard to challenge. An Oxford University study showed it used 45 per cent less energy, produced 96 per cent less greenhouse gas emissions and used 99 per cent less land than traditional beef production.
This is not the first time that our agriculture industry has been through a disruptive challenge.
In the early 20th century the industrial revolution replaced animal labour with machinery which reduced the amount of land needed to feed farm animals. But the introduction of machinery increased our fossil fuel consumption.
Over the next few years the world may see a similar disruptive shift as emerging technologies allow factory-cultured meat to replace animal meat, with the transformation pitched as an environmentally friendly and cruelty-free alternative to livestock.
The biggest solution that I see laboratory-grown meat providing is with the challenge of the world food shortage problem.
The United Nations expects the global population to grow from 7.2 billion to 9.6 billion by 2050. According to the UN, the amount of meat eaten per person will double in that time. The planet just doesn't have enough land or resources to cope with this increase so needs to rethink how the world's population consumes protein.
It's still a concept product and costs $68 a kilo, so conventional beef is cheaper. However as the technology improves the price will inevitably go down. Muufri, a vegan synthetic milk made from yeast cultures, and Clara Foods' chicken-free egg whites are already in the animal-free protein market.
The challenge of competing with synthesised products might be a tough one for New Zealand's future. Due to the use of genetically modified yeast in many of the synthesised products, it's going to be hard for us to compete with this new technology without a change in GM legislation and only time will tell if the global market is willing to pay more for a real animal product or a cruelty free, green, clean meat solution.
• Dr Michelle Dickinson, also known as Nanogirl, is an Auckland University nanotechnologist who is passionate about getting Kiwis hooked on science. Tweet her your science questions @medickinson.