A majority of Kiwi adults have shown some support in a survey for controls on how much sugar can be fed to us by the soft-drink industry.
Forty-six per cent said there should "definitely" be limits on sugar in drinks and a further 32 per cent said there should "possibly" be such limits - more than 75 per cent in total.
In contrast, far fewer people supported a tax on the sugar content of drinks, with 18 per cent saying "definitely" and 26 per cent "possibly" - 44 per cent combined.
Forty per cent said the sugar content of takeaways should definitely or possibly be taxed, and 59 per cent definitely or possibly favoured a reduction in the serving sizes of sugar drinks.
The survey of 3451 respondents from an online panel was commissioned and done by Horizon Research. The results were weighted by age, gender, ethnicity, educational qualifications, employment status and party voted for at the 2011 elections to provide a representative sample. The maximum margins of error were 1.7 per cent up or down.