For many men the idea of speaking to just one ex-girlfriend fills them with fear, but one foolhardy Lothario decided to initiate a conversation with four of them - all at the same time.
With a tot of Dutch courage to see his plan through, a British man named Tom decided to send a group message to four of his ex-girlfriends in order to wish them a drunken "Merry EX-mas".
Unsurprisingly the WhatsApp conversation was in turns awkward, hilarious and full of recriminations - but it also featured an unexpected twist which may lead to an unlikely happy ending.
For two of the ex-girlfriends the conversation went down like a lead balloon. One left the conversation in disgust without saying a word.
But one of them found the entire exchange hilarious - and even ended up agreeing to go on a date with brazen Tom.
He began the unusual conversation with a rather cheeky opener: "Merry Christmas girls I just thought you might want to share some memories of me with each other as am lonely this year and miss the lot of ya [sic].