The obvious, but uncomfortable, golden rule with these things is: The safest use is no use.
These days when we try and think about the problems associated with drug use, we tend to think about harm. But even that can have its limitations. To talk about harm at the population level tells us something useful about how much potential for damage any one drug has, but it can also cloud the picture at the individual level.
One of the big potential harms is addiction. Cannabis may not be as addictive as other drugs, but for those who struggle to stop it can cause very real harm. When you compare the numbers who try it, versus the numbers who end up in drug treatment, it's clear that it isn't as addictive as heroin, or methamphethamine (P).
But when you talk to individuals who struggle to stop, as I have for many years, it's also clear that for some it can be debilitating.
So in answer to your question, yes, cannabis is addictive, for some. The only way to measure that is to be able to talk with your friend about the impact it may be having on their day-to-day life, and health.
Does it cause them to miss work, appointments or social events? Do they feel unable to socialise without being stoned? Do they feel a need to smoke before they can leave the house? Does the idea of running out of the drug make them feel anxious?
Of course, even if their answer to all these questions is no, and they aren't addicted, it can still cause harm. At the very least smoking it causes health problems. It also costs money. And if you're a teenager it can damage the brain in its development. For some in can "turn on" the gene for schizophrenia.
Personally, I support the legalization, and regulation (with strict age restrictions on sale and purchase) balanced with increased funding for drug treatment. Because while cannabis may be less dangerous than other drugs, it isn't without risk. And it certainly isn't a laughing matter.
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