It may have not broken all the records at the box office, as its backers had hoped, but Peter Jackson's blockbuster King Kong has scaled great heights on the release of its DVD.
Released as a single DVD and two-disc set on March 28, the Peter Jackson film logged Universal's best first-week sales in studio history, in six days selling 6.5 million copies for a take of more than US$100 ($166) million.
The previous record-holder was "Meet the Fockers," a studio spokeswoman told the Associated Press.
The film's brisk DVD sales add to its worldwide box-office haul of $550 million. Its ticket sales make King Kong the fourth highest-grossing film in Universal's history, following Jurassic Park, E.T. and The Lost World: Jurassic Park.
King Kong sets studio DVD sales record
AdvertisementAdvertise with NZME.