For decades Kiwi kids have grown up on Weetbix for breakfast and quick and easy baked beans on toast for dinner.
But one UK company has gone vile, I mean viral, after taking two Kiwi classics and creating one of the most disturbing mash-ups the human race has ever thought up.
The UK's Weetabix took to Twitter to reveal their latest food mash-up idea, baked beans on Weetbix.
"Why should bread have all the fun, when there's Weetabix? Serving up Beanz on bix for breakfast with a twist," they posted with a photo of the mash-up.
And it's safe to say it generated a lot of global outrage and anger across the world from food lovers, including one person who asked "isn't the world suffering enough?".
Tinder weighed into the debate, writing: "Trust us, this is not a Match."
The UK's health service also weighed in, warning against the monstrosity of a mash-up, declaring: "That tweet should come with a health warning."
The unruly mash-up attracted the attention of Yorkshire Police who made a plea to the public about the "criminal" mash-up.
"Even though this is criminal, please don't ring us to report it."
Manchester Police also made a public service announcement, saying they'll hunt down the "cereal killers".
We've bean looking into this after a number of complaints today. Due to its serious nature, we've passed it over to our major incident team who deals with cereal killers!
Kiwis (the people, not the fruit) responded to the unusual creation with many believing it is a step too far.
"Congratulations Denmark you ruined pizza," one person said.
"This makes me unreasonably angry," another wrote.
In 2017, former New Zealand Prime Minister Bill English created global uproar after posting a selfie with his ham, pineapple and spaghetti pizza with the caption: "Cooked dinner for the family last night - like if you agree with tinned spaghetti on pizza!"
The pizza received mixed reviews, but Kiwis backed up English's claims with one saying "Leave Bill English alone. If you had six kids canned spaghetti would be the height of gourmet cooking for you too!"
But his creation led to US show host John Oliver condemning the former PM.
"That is not dinner. That is an actual hate crime. What is your problem, Bill? You made that to feed to your family, your children, Bill? How are you not in prison right now?"