Is this really the Fashion Icon Of The Decade?

Kendall Jenner, right, with her close friend and fellow supermodel Gigi Hadid. Photo / Getty Images

It's been an up-and-down year for Kendall Jenner, but things are certainly looking up.

The 21-year-old model is slated to pick up the award of Fashion Icon Of The Decade during next month's New York Fashion Week as part of the Daily Front Row's 2017 Fashion Media Awards, FashionWeekDaily.com reported on Tuesday.

Kendall, who boasts more than 83 million followers on her Instagram account, will be feted with the illustrious honours on September 8 at the Four Seasons Hotel Downtown.

The high-profile award show will be hosted by supermodel Ashley Graham and feature some of the industry's most-noted movers-and-shakers.

Other names of note who will be awarded include Mario Testino for Creative of the Year; Jordan Barrett for Male Model of the Year; and The Lenny Letter's Lena Dunham and Jenni Konner for Best Digital Destination.

One person noted Kendall was just 11 years old a decade ago. Photo / Getty Images

Following the announcement honouring the 5ft10 catwalk star, whose parents are Caitlyn and Kris Jenner, there was some skepticism about the selection, with many Twitter users posted memes illustrating their shock and disagreement.

One user was critical of Kendall's modeling prowess and catalog, writing, "Girl poses with the same old boring face, didn't even do 10 diverse photo shoots & y'all giving her 'Fashion Icon Of The decade' .... Tragic."

Another user questioned the timing of the award, writing: "decade???? she was 11 a decade ago??? have you SEEN what the kardashians were wearing 10 years ago???"

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And many seemed to think that Kendall, who has been modeling professionally since 2009, should have taken a backseat to singer Rihanna for the honors.

One user asked, "Im sorry is Rihanna dead? did she die and no one told me? why is she receiving this?"