With millions of followers watching their every post, ensuring they look perfect in their Instagram snaps is now part and parcel of being a celebrity.
So it's little wonder mere mortals look to the stars' feeds and follow their lead in order to look their best - sparking trends including the 'Bambi' pose, which sees women perch on their knees with their legs tucked beneath them to flattering effect, and the 'migraine' pose - touching the temples in head shots for a lifting effect on the face.
Now we can expect to see social media adopting yet another trick for the camera; the Barbie foot.
According to Who What Wear, Instagram's hottest stars are all using an exaggerated pointed toe - as seen on Barbie - to elongate their legs.