An expensive cup of coffee isn't necessarily better than a cheap brew, it all depends on the skills of the barista making it.
The Herald put five standard flat whites ranging in price to the test with a self-confessed coffee junkie as the taster.
Aleki Bon, a registered financial insurance adviser and cafe reviewer on the side, tried each coffee without knowing what they were, gave his verdict and rated it out of five.
His top-rated coffees were 40c apart in price - one was $4.20 from Me Coffee Boutique and the other was $3.80 from Southern Cafe, both in central Auckland.
Mr Bon, who has hundreds of coffee concession cards that help keep the price of his habit down, gave the $3.50 flat white from McCafe the same rating as one that's $1 more expensive from Swanson's.