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From sex to sounds: Seven ways to boost your brain power

By Caroline Scott
The Times·
4 mins to read

Supplements’ success is unproven. Instead, eat well and have more sex, says Caroline Scott.

Our enthusiasm for a quick cognitive fix knows no bounds. In 2021 we spent £5.5 billion (NZ$11.5b) globally on brain-boosting supplements — and that figure is expected to double by 2030. Supplements promise to lift brain fog, increase mental agility, grow new neural pathways, boost memory, prolong focus and concentration — even stave off dementia. The problem is there’s no solid evidence that

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