New mothers and pregnant women are rarely short of warnings and advice about how to care for their babies. Yet if leading experts are to be believed, they should treat all kinds of apparently ordinary and non-threatening household objects - including food packaging, cosmetic products and even furniture - as potentially harmful due to chemicals they contain.
Startling new advice from the Royal College of Obstetricians and Gynaecologists (RCOG) states that pregnant women should avoid food in plastic containers or cans where possible, and reduce their use of personal-care products such as moisturiser, sunscreen, shower gels and fragrances, to "minimise harm" to their babies.
Women are exposed to hundreds of different environmental chemicals, many of which are found in common consumer products, every day. Exposure to large amounts of such chemicals has been linked to health problems in women and children including birth defects, miscarriages and fertility problems.
The RCOG said in its report that, with the "considerable uncertainty" surrounding the risks of chemical exposure, women should take "a safety-first approach, which is to assume there is risk present even when it may be minimal or eventually unfounded".
Worrying about something that may in fact not be harmful at all could seem unduly alarmist. Yet although day-to-day exposure to individual chemicals is low, the RCOG warns that because they are so ubiquitous, chemical exposures could "accumulate, with the mixture effect posing potential harm".