The most talked about moment of this year's Golden Globes has officially turned ugly, with the Fiji Water Girl now suing the brand that made her a viral sensation.
Model Kelleth Cuthbert, real name Kelleth Steinbach, has initiated legal action again Fiji Water Company and The Wonderful Company claiming they created a marketing campaign off her image without her permission, according to legal documents obtained by US website The Blast.
![The Late Late Show with James Corden meets Cuthbert. Photo / Getty Images](https://www.nzherald.co.nz/resizer/v2/K2K3IAGWP2466SMAKYMZRT2CTY.jpg?auth=c44fdc56951943b50bfd0d2de33c01f66d817d075648af8df0147878cfdc9942&width=16&height=11&quality=70&smart=true)
At last month's Golden Globes, Cuthbert made international headlines after she photobombed celebrities like Jamie Lee Curtis and Richard Madden on the red carpet while working as a promotional model for Fiji Water.
Cuthbert alleges two days after the Golden Globes, Fiji Water tried to negotiate an agreement for a cardboard cut-out marketing campaign of her.