New Yorkers will this weekend get the chance to experience the Fifty Shades of Grey phenomenon live on stage.
50 Shades! The Musical, which provides a satirical twist on the best-selling novels, has already enjoyed a hit run at Chicago's Apollo Theatre.
The light-hearted take on erotica won over local critics, with the Chicago Tribune's Chris Jones admitting that "it was impossible to resist the fervour with which it was received."
The show, which features 11 original innuendo-packed songs, was conceived by Chicago-based improv troupe Baby Wants Candy.
It centres around a book club of middle-aged women who are reading the novel - a nod to the 'mummy porn' stereotype of the book - and then delves into a range of fantasy sequences, in which absurdest versions of Anastasia Steele and Christian Grey sing their way through various scenes.