The ability to delete information and a new date tool are among changes unveiled at Facebook's annual developer's conference in California this week.
Chief executive Mark Zuckerberg tookon a more somber and forceful tone than in previous years, as he tried to bolster Facebook's commitment to privacy and community.
He said users should be able to delete the browsing history Facebook collects, much in the way that Apple's Safari and Google's Chrome allow people to clear their tracking cookies.
Zuckerberg's appearance at the annual F8 conference, caps a month during which he has tried to rebuild public trust in Facebook after a data privacy scandal. In March, Facebook revealed that Cambridge Analytica, a political marketing firm used by the Trump campaign, had improperly obtained the personal information of 87 million users. That prompted an outcry that Facebook was mishandling people's data.
Google and Apple allow users to permanently delete their browsing and search histories from its servers. Like Facebook, though, Google says its services will perform worse without the data it uses to, for instance, help users auto-complete their searches.