IBISWorld senior analyst Craig Shulman said the trend over the past few years, since the global financial crisis, was for people to be more value-conscious.
"When you think about value you want to prioritise [your spending] and weddings are obviously a high priority purchase," Shulman said.
Dobie said couples were often in a stronger financial position when they got married than their predecessors, given an increase in disposable incomes, financial help from both sets of parents and a higher average age when they walked down the aisle.
Australia's wedding industry is worth a massive A$4.3 billion and IBISWorld expects revenue to reach A$4.7 billion over the next five years.
Venue hire is the highest cost, followed by wedding dresses, clothing and accessories, and then catering.
IBISWorld expects the A$942 million already spent on wedding dresses and clothing to increase by almost 7 per cent over the next five years.
"Although wedding spending is up, value for money still plays a large role in purchasing decisions," Dobie said. "This has seen demand decrease for high-price tailored wedding dresses - which were once considered essential for brides."
But Shulman said savings were most likely on the groom's side when it came to clothing.
THE NUMBERS
* A$36,200 is the cost of the average Australian wedding
* A$4.3b is the value of Australia's wedding industry
* 119,000 couples are expected to get married this year
* 60pc of couples blow their wedding budget
* 29 is the average age for women marrying
* 32 is the average age for men marrying
* 33.4pc of wedding budgets go on venue hire
* 21.9pc goes on clothing and wedding dress
* 17.6pc goes on flowers and stationery
- AAP