Kiwis who have an extra-marital affair are most likely to be smoking Christians from Christchurch with tattoos that vote for the National party, according to new figures.
Infamous infidelity site AshleyMadison.com has profiled 54,000 of its members across New Zealand to identify cheating hotspots.
Christchurch came out on top with the most cheaters-by-capita in the country.
It found 1.26 per cent of the population in Christchurch are cheaters, followed by 1.23 per cent in Auckland and Hamilton.
The site found that nearly 60 percent of cheaters are Christian and a third support the National Party.
Cheaters are also three-times more likely than the national average to have a tattoo, or twice as likely to smoke.