US President Barack Obama was making serious comments about the Islamic State's threat, but the Twitterverse was obsessed with his tan suit.
President Obama held a news conference on the threat of ISIS in Iraq and Syria. Within minutes Twitter was lit up with comments on the crisp tan suit he was sporting just days before Labor Day, which fashionistas deem to be the cut-off point for wearing white and other light colors.
The White House response: "He loves that suit."
We can't really grasp the significance of colour and Labor Day in New Zealand, but either way we think the president looks dashing as usual.
Read more of the social media responses: