Struggling artists and authors with writer's block may soon be offered help from an imagination app.
British psychologists are developing new ways to test and improve imagination, which is still not well understood.
They also hope to produce an iPhone app designed to strengthen imagination through creativity exercises.
Dr Sophie von Stumm, from Goldsmiths, University of London, who is heading the two-year project, said: "We will develop new psychometric tests to assess imagination, and then validate them in several studies.
"Most importantly, however, we will find ways to improve imagination that everybody can use. We will develop an iPhone application that will be freely available with exercises and tips for enhancing imagination."
