15 minute transformation: Kiwi Youtuber Shaaanxo reveals how to 'catfish'

'That, my friends, is how you can 'catfish' anyone you want,' says the beauty vlogger.

Kiwi Youtube star Shannon Harris has revealed how to go from "zero to 100" in just 15 minutes.

The beauty vlogger who goes by "Shaaanxo" filmed her dramatic transformation in a new video, sharing incredible "before" and "after" footage.

"When I am having a 'meh' day I love doing these 0-100 glam transformations," she told her three million Youtube subscribers.

"I'm just not feeling myself so I thought I would give myself a little confidence kind of boost today. Try some new makeup, put on some nice clothes, do my hair."

Harris went on to say that her video could be a tutorial on "how to catfish people," joking that she looked like an entirely different person by the time it was through.

"Catfishing" is a popular term used to describe when someone deceives a person or people online by posing as someone else, or by faking their appearance.

Harris started the video while wearing her pyjamas, and she explained that she just 'really wanted to transform herself'. Photo / Youtube

The term is often used to refer to people on dating apps who use the photos of someone "more attractive".

Throughout the video, Harris can be seen changing out of a flannel shirt into a "cute little off the shoulder top," adding hoop earrings, hair extensions and a full face of makeup.

"'That, my friends, is how you can 'catfish' anyone you want."

Harris spent 15 minutes using 11 products to totally transform her look. Photo / Youtube

In 2017, Harris was named one of Forbes magazine's top influencers.

She starting vlogging ten years ago to fill a void in the New Zealand and Australian beauty market and has quickly become one of the most-watched beauty bloggers on the internet.

Today, she has more than 8. 3 million followers across Instagram, YouTube and Facebook and her own successful beauty brand, xoBeauty, selling Italian-made vegan cosmetics brushes, false lashes, beauty blenders, brush cleaner and cosmetics.

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A post shared by Shannon 🐼 #shaaanxo (@shaaanxo) on Jun 15, 2019 at 1:44am PDT