It's the first day of Koroneihana Celebrations at Tūrangawaewae Marae in Ngāruawāhia.
Marking eleven years since Kiingi Tuheitia Te Wherowhero took the throne.
Commemorations began remembering those that had passed since the last commemoration - including the Māori King's sister Kiritokia E Te Tomairangi Adrianne Gail Paki who passed away in April this year.
"This is the beginning of the four-day celebrations and we start with remembering our loved ones who have passed away," Turangawaewae spokesperson Moko Templeton says.
Te Kuiti resident, Leayne Atutahi says "I've come with my whānau from to bring my cousin who passed away on the 4th of July, and my uncle who passed on the 4th of December."
As is the custom, it's a powerful day remembering ancestors of old and more recent.