David Cunliffe's attempt at marae-style humour might have fallen a bit flat at the Labour leadership meeting in Whangarei last night, but he managed to rally by talking about fish.
Dispensing with his usual round up of Pacific greetings, he used a Maori mihi instead. He then greeted his rival Shane Jones' mother in the audience.
"I've got bad news. I know you're special, but last night your son told us he was your daughter. The further I go on, the more confused this gets."
He went on to call a kuia, Kay Taylor, Kay Jones instead. His reference to a Maori proverb, that the kumara does not sing of its sweetness, also fell a bit flat after Mr Cunliffe said he hoped to be able to persuade the audience he should be "the kumara you want to be munching on".
But he rallied when he moved on to talk about fisheries and snapper bag limits - a topical issue in the North. "We should be a fishing superstar, and I'm not just talking about Dover Samuels."