Levin might be world famous for the size of its sausage rolls, but local producers of the delicacy are noticeable absentees from a national competition.
Of the more than 400 entries in the Bakels Legendary Sausage Roll competition, not one was from the district of Horowhenua, the unofficial home of the sausage roll.
The town’s sausage rolls were the subject of a flippant television news story that aired recently on Seven Sharp which drew attention to the large width and length of the average sausage roll produced locally.
Sponge Kitchen owner David Hall said he was aware of the competition and had planned to enter but had simply missed the cut-off date. But he wasn’t too worried. He believed Levin’s sausage roll reputation was entrenched.
Hall said he sells a large volume of sausage rolls to out-of-town customers who stop specifically to buy a sausage roll. They sell “hundreds” of their normal sausage rolls each day, and usually a few dozen gourmet sausage rolls.