Men's magazine Zoo Weekly and its website will reportedly be shutting down amid collapsing sales.
Publisher Bauer Media said the October 12 issue will be the final one because of "tough retail conditions in the men's market".
Associate publisher Ewen Page said: "The staff has done a great job on Zoo Weekly over the years and I commend their work and thank them for their dedication and effort.
"It is not an easy decision to close a magazine and we have certainly considered all options before coming to this conclusion."