Six weeks and hundreds of frustrated guesses later, ZM's $50,000 Secret Sound competition has been won by a new mum with an 8-week-old baby.
Aimee Balle was the station's last caller for the day and had nearly given up trying to get through when she correctly guessed the secret sound was a car ashtray opening.
"I thought I'd give up and not call. But I thought I'd press the call button one more time," Balle said after winning.

In an emotional video showing the scene in the ZM studio, Balle is overwhelmed after being told by the Secret Sound keeper Gary Pointon she'd won the massive prize.