"An insert will be included inside your boxed copy of Wolfenstein: The New Order," reads the pre-order FAQ. "This insert will include a key code along with code redemption instructions. Once the key code is redeemed, you'll be registered to participate in the Doom beta once it begins. Check back with the website for updated information."
"Although you'll receive the Doom beta key code with your copy of Wolfenstein: The New Order, the Doom beta won't begin until a later, yet-to-be announced date. We will contact you with news and updates surrounding the start of the Doom beta via the email address provided during the key code redemption process."
id Software creative director Tim Willits told Polygon that the studio announced the game in 2008 to attract talented developers to the project.
"We have found that long PR cycles don't help," said Willits. "They're a distraction to the development team. Your message can easily get diluted if you're not careful. Bethesda has had great success with - heck, look at the Skyrim launch, that was like nine months!
"It's difficult for developers to always have to make demos, go to events and shows, and at the end of the day, a great launch is important for a game, but a great game is important for success."
- Gameplanet
