Russell Brand's tendency towards verbosity has led his detractors to find a succinct way to palm off his talk of revolution: just stick the chorus of Blur's Parklife on the end.
You may remember the 1994 song featured lines spoken by actor Phil Daniels like "Confidence is a preference for the habitual voyeur of what is known as..." that were echoed by Damon Albarn with the titular word.
Well @paperclipracket and later, to many thousands of retweets, @danbarker discovered the word was a good fit for excerpts from Brand's book.
Brand retaliated: "It's weird how highly paid, privately educated journalists who work for the corporate media attack my book Revolution."