With online streaming becoming a more popular way of consuming TV every day, Television New Zealand is taking a leaf out of Netflix's book and moving online.
It will begin livestreaming channels TVNZ1 and 2 on Monday at tvnz.co.nz.
TVNZ's general manager of technology, Greg Montgomery told Fairfax the move was because, "we have to acknowledge there is an influence like Netflix in the market".
"The restriction of having to be around a TV in the lounge is something people are increasingly questioning," he said.
In that vein, TVNZ is also adding Chromecast support so viewers can stream content from their phones or computers to their television sets wirelessly.