Jason Derulo tries Australian spread Vegemite for the first time on live television in his role as a coach on The Voice.
Jason Derulo tries Australian spread Vegemite for the first time on live television in his role as a coach on The Voice.
For anyone living outside of Australia, Vegemite, much like our Marmite, has always been a divisive spread.
On last night’s episode of The VoiceAustralia, one international star in particular found himself disgusted by the black tar-like product after local talents Jessica Mauboy and Guy Sebastian put him up for a blind taste test.
Wearing a classic Aussie cork hat, Derulo tried an array of popular treats, starting with an Arnott’s Tim Tam.
“I love that,” he said, describing the chocolate biscuit as “unbelievable”.
But when the Savage Love singer was given Vegemite on a spoon, he took a sniff and responded with “woah ...”
“I was like ‘Oh damn, they just fed me s**t on live television.”
While Derulo was definitely not a fan of Vegemite, another Hollywood star has pledged his allegiance to the savoury spread — but reportedly left Australians horrified by his heavy-handed use of it.
Tom Hanks shared a photo of his toast on social media back in 2020 while he was isolating with Covid-19 in Australia during the production of Elvis.
Hanks appeared to be beyond liberal with his Vegemite application and triggered a shocked response.
One follower, referencing his famous Forrest Gump character, told Hanks: “Life is like a tube of Vegemite. Don’t try it all at once,”
Another said: “Oh my, Mr Hanks, not even the bravest Aussie would put THAT much Vegemite on a piece of toast!”
A third told the star: “Corona won’t kill you but that amount of Vegemite will!”
And a fourth warned: “That amount of Vegemite would put anyone in hospital. I developed a yeast infection just looking at this picture. (Also, best wishes for a speedy recovery.).”
The Cast Away star responded to followers reassuring them he’d “learned not to spread my Vegemite so thick”.
