Critics have been left wondering if maybe Steven Spielberg has lost his touch, after his new film The BFG has flopped at the box office.
The $195 million film opened with just $27.3 million at the box office, and according to Variety, "is shaping up to be one of the biggest flops of Spielberg's career".
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The pieces were all there - the same lonely child meets other-worldly new friend formula, the Spielberg brand, the Roald Dahl brand, the same writer that penned the script for E.T - all that was missing was some star power in the cast.