The star of today's TVNZ season launch was the hot, sexy, scandalous multi-night TV2 drama Filthy Rich. Glossy TVNZ show reels showed a stellar line-up of programming across TV One, TV2 and On Demand for the coming year.
Multi-night TV has been the domain of reality television until now, but today's launch signaled drama is now on trend, with reality television on the outer.
TVNZ unveiled its new season line up to media at the Viaduct Events Centre this afternoon, where the broadcaster reiterated its strong focus on local content, alongside some of the best of what's available from around the world.
Key members of the TVNZ executive beamed smiles as they delivered sales-worthy pitches on the brand new and returning shows that will grace our screens next year.
Leading the local slate is the Filthy Rich series (which indeed looks hot!); spectacular Sir Edmund Hillary drama series Hillary; and the gritty new drama Dirty Laundry.