During this week's Bachelor post-show reunion Jordan Mauger faced the wrath of not only some of the women he kicked off the show, but also of the viewing public after his very public dumping of Fleur Verhoeven.
For the past few days, Mauger - who went on the show proclaiming he was "committed to finding love" - has been the target of online barbs, many rather nasty, for telling the stunning blonde their relationship didn't have the spark he was looking for.
It is not the first time the 32-year-old has been in the bullying spotlight.
Before his post-Bachelor bombshell, he agreed to help promote next Friday's Pink Shirt Day, which calls on Kiwis to take action against bullying.
Mauger - who plays Rod Nugent in Westside, which is set to return to TV3 in June - is joined by Dan Musgrove, who plays Lefty, Todd Emerson, who plays Bilkey, and the stunning Antonia Prebble, who plays Rita West. The show's cast members are calling on Kiwis to wear pink on Friday and do their bit to confront bullying. All four have suffered from bullying in some form.