His children's books have sold 60 million copies, generating a merchandise industry and Hollywood adaptations. But an appeal for £500,000 (NZ$958,396) to restore Roald Dahl's garden shed has proved a plot twist too fantastical.
The Dahl family was forced to backtrack on a fundraising campaign designed to rescue the hut in the garden of Roald's home in Great Missenden, Buckinghamshire, in which he wrote his magical tales.
The writer's estate wants to move the hut - left untouched since his death in 1990 but now close to collapse - piece-by-piece to the nearby Roald Dahl Museum and Story Centre.
Sophie Dahl, the author's granddaughter, opened the campaign, designed to mark what would have been Roald's 95th birthday.
She told the Today programme on Radio 4 that the hut, which retains his folded wing-back chair and wooden writing board, was "a very sacred place".