Oz the Great and the Powerful clicked with moviegoers.
Disney's 3D prequel to the classic L Frank Baum tale The Wonderful Wizard of Oz debuted in first place and earned US$80.3 million (NZ$97 million) at the weekend box office, according to studio estimates Sunday.
Oz tells the origin of James Franco as the wizard with Mila Kunis, Michelle Williams and Rachel Weisz as the trio of witches he encounters after landing in the mystical realm of Oz.
The updated take on Oz, which was directed by original Spider-Man trilogy mastermind Sam Raimi, was a gamble that looks like it will pay off for Disney. The film reportedly cost US$200 million and opened a week after Jack the Giant Slayer, another big-budget 3D extravaganza that re-imagines a classic tale, flopped in its opening weekend, debuting with US$28 million at the box office.
"Oz is the shot in the arm that the industry needed," said Paul Dergarabedian, box-office analyst for Hollywood.com.