NZ On Air has released the proposal it received to fund new reality television show The GC - revealing that it was originally to be called Golden Mozzies.
The programme, following a group of young Maori living on the Gold Coast, has been a hot topic since it debuted on TV3 two weeks ago.
Fans and critics alike have swarmed social networking sites to discuss it; with many saying it was great to successful Maori on TV, while others have labelled it as tacky entertainment, comparing it to American reality show Jersey Shore.
The proposal talks about wanting to portray young Maori in a positive light and says the show will follow how those on the programme have become so much more successful in Australia than in New Zealand.
"The observational documentary series Golden Mozzies follows seven young Maori who left New Zealand as unskilled workers but are now striving for and achieving business and personal success on the Gold Coast," the proposal says.