A war of words has erupted between a women's magazine publisher and broadcaster Alison Mau over paparazzi-style photographs of Lorde and her boyfriend.
Photographs in Woman's Day show a bikini-clad Lorde perched on her boyfriend James Lowe's shoulders as they frolic in the sea. In other photos, the young couple are hugging, and enjoying the view from a lighthouse.
Mau said the young Kiwi singer should be safe from that sort of intrusion in her home country.
"Do we as Kiwis want New Zealand to be a place where Lorde can come home to, and feel safe, and enjoy her privacy? I very passionately do," Mau told the Herald.
Mau said Woman's Day had crossed the line. She said the pop star should be left alone and spared intrusive media glare.